Pabst’s Horse of a Different Color: Colt 45 Enters Controversial Ring

By DAVID KESMODEL

This isn’t your father’s Colt 45.

The new owners of that malt-liquor brand, with the help of rapper Snoop Dogg, plan to unveil next month a label called Blast by Colt 45. The beverage will contain fruit flavors and 12% alcohol by volume, about twice the level of the original version of Colt 45.

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